American style is all about clean lines, simplicity and ease. American designers such as Ralph Lauren, Calvin Klein and Donna Karan pioneered the merge of fashion and lifestyle.
When it comes to the T-shirt, the origins date back to the early 20th century and it was commonly worn as an undershirt. The T-shirt was made “cool” in the 1950’s by actors Marlon Brando and James Dean who were the first to wear the T-shirt on its own in movies such as A Street Car Named Desire and Rebel Without A Cause.
Since then it’s been a staple in the American wardrobe and designers of every level have been pairing T-shirts with anything and everything from denim to designer pieces.
When we founded Livotte it was important for us to be true to our American Style but elevate the basic tee using tailored techniques for the perfect puff sleeve, ruffle and various other details. In Livotte you can be sexy, sporty, casual and sophisticated but most importantly effortlessly chic and ready for anything. Our tops can be worn workday to weekend and perfect for travel.
Our bespoke 96:4 organic combed cotton/ Lycra fabric has been tested to over 200 machine washes for shrinkage, pilling and colourfastness so our customers can confidently wear, wash, love and repeat wearing our T-shirts for several seasons!